Quotations

Famous Quotations

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Don Knauss Quotes

«We've found that as people age, their taste shifts. That's our sweet spot. These are consumers who don't go for the diet colas because of the taste and they want to avoid the sugar in the regular cola.»
Author: Don Knauss
«We're also strengthening our commitment to our core brands,»
Author: Don Knauss
«Consumers are telling us they want another choice, and they haven't been getting it until now.»
Author: Don Knauss
«We're responding again to what our consumers are telling us they want.»
Author: Don Knauss
«These guidelines mark a commitment by the industry to provide schools with beverages that offer variety, nutrition and fewer calories, and are very similar to the Coca-Cola System's current guidelines in the U.S..»
Author: Don Knauss
«C2 will be the biggest thing to arrive since Diet Coke's debut over 20 years ago,»
Author: Don Knauss
«We think C2 really has the power to become a global trend, ... This is a new product for people who want an active and healthy lifestyle but who don't want to compromise on taste.»
Author: Don Knauss
«C2 will be the biggest thing to arrive since Diet Coke's debut over 20 years ago.»
Author: Don Knauss
«We think C2 really has the power to become a global trend. This is a new product for people who want an active and healthy lifestyle but who don't want to compromise on taste.»
Author: Don Knauss
«There are many factors at play in helping our young people build balanced lifestyles. Because of our long-time partnership with America's schools, Coca-Cola wants to play a positive and effective role in helping to promote healthy, active lifestyles among students nationwide.»
Author: Don Knauss