Essay Database
Scenario Planning A Review
Date Submitted: 02/20/2003 01:58:52
Category: / Business & Economy / Management
Length: 10 pages (2706 words)
Category: / Business & Economy / Management
Length: 10 pages (2706 words)
Part 1
Introduction
This report provides a critical review of three academic papers on the content arguments and issues of scenario planning.
The papers which have been used for this analysis are as follows:
"h Scenario Planning: a tool for strategic thinking. Paul J.H. Schoemaker.
"h Scenario thinking about the future. Kees van der Heijden.
"h How scenarios trigger strategic thinking. Stephen M. Millett.
The report gives a brief introduction to scenario planning and places …
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…European Management Journal, Volume 15 Number 6, 1997, pp. 633-647.
Millett, Stephen M., How scenarios trigger strategic thinking, Long Range Planning, Volume 21 Number 5, 1988, pp. 61-68.
Schoemaker, Paul J.H., Scenario Planning: a tool for strategic thinking, Sloan Management Review, Winter 1995, pp. 25-40.
Van der Heijden, K. 1994. Scenario thinking about the future. Graduate Business School, Strathclyde University.
Van der Heijden, K. 1996. Scenarios: the art of strategic conversation, Chichester. Wiley.
Wack, P,. Scenarios, uncharted waters ahead, HBR Sep-Oct 1985, pp. 73-90.
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