Disney Cruise Line - Marketing Analysis

For Exhibits, contact me....since they're in excel, and i need to send them to u Company Background Combining the best of Walt Disney World with brand new cruise ships, the Disney cruise line creates a combination of the romance of yesteryear with all the comforts of today. Launched in July 1998, the Disney Cruise Line has managed to sustain and create that 'magical experience' that Walt Disney customers have grown to expect and wish for. …

…rt. 11 Nov. 2003. 1 Dec. 2003. <http://www.mouseplanet.com/dtp/trip.rpt/index_files/tr_cruise.htm>. 4.Jelsoft Enterprises Limited. 29 Sep. 2002. Disney Cruise Trip Report. 25 Nov. 2003. <http://www.talkdisney.com/forums/showthread/t-19006.html>. 5.Travelocity.com LP. 8 Dec. 2003. Disney Cruise Line. 29 Nov. 2003. <http://leisure.travelocity.com/Vacations/Cruise/Vendor/0,,TRAVELOCITY_24_,00.html>. 6.Hoover's Inc. Dec. 2003. Disney Cruise Vacations Inc. 25 Nov. 2003. <http://premium.hoovers.com/subscribe/ext/dnb/factsheet.xhtml?HD=84731357>.