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Battle of the brands:Honda Accord vs. Toyota Camry - marrket analysis', strategies, a critique, and results of the autos.
Date Submitted: 07/13/2004 22:55:04
Since the 1980s, the Honda Accord and Toyota Camry have battled each other and strived to differentiate themselves. By taking a closer look at their market, strategy and results, it will be clear that they are facing fierce competition.
The Market - Accord and Camry
Both the Honda Accord and the Toyota Camry are in the same market segment of midsize sedans. More specifically, they both include sporty, luxurious, and practical adaptations of a family
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the young doesn't work out, it can prove to be quite a milestone in their strategic infrastructure. By doing this, Toyota is putting the reputation of the Camry on the line.
After exploring the strategies held by both Toyota and Honda, it is difficult to say which one will come out on top. Both companies have strong competitive advantages and will continue to grow and benefit its consumers as it strives for more market share.
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