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A Business case written about an Egyptian company working in producing smart cards.
Date Submitted: 09/10/2006 02:59:15
Mediterranean Smart Card Company: Growing the Business
Looking from the inside of his bedroom window in Zamalek, Mr. Ismail couldn't keep his mind off work. It was 2004 New Year's Eve, but instead of being out with his family celebrating the new year, Mr. Ismail, Managing Director of MSCC, had to stay at home preparing for tomorrows meeting with the board of directors where they will discuss plans for the coming year 2004. The company has just
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so we need a third party to print and facilitate the card making, POS, and ATM machines sales for us. We chose MSCC as we would have like to be forging further with more clients, but also securing clients one by one as to understand and fulfill the needs of all clients. All departments seem to be getting along fine and our business development team seems to be working very hard at securing new business."
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